Social Media Crisis Training

This social media crisis training course will help participants understand what the risks are when it comes to social media, and how to handle a crisis when it arises via social media.
Course Overview:
  • What is Social Media?
  • Your presence on social media
  • Risks and benefits of social media
  • How social media crises originate and develop
  • Specific threats to your business
  • Social media vs traditional media
  • Crisis vs Issue
  • “do’s” and “don’ts”
  • Examples of good and bad practice
  • Strategies for response
  • Minimising the impact
  • Monitoring social media
  • Social media within your crisis plan
  • Interactive exercise
  • Case studies and examples throughout
Who should attend?
  • Your crisis team, marketing, communications, consumer care, technical, customer
    relationship management etc.
  • Relevant to all companies, sectors and industry groups
  • From 4 – 8 delegates
Benefits to your organisation
  • Ensuring your personnel understand how to handle a social media crisis
  • Underlining of the “do’s” and “don’ts”
  • Improving the resilience of your organisation if faced with issues and crises on social media
  • Integrate social media into your crisis plans
Course Duration

1 day